Creaveat
why "creaveat"?
"the flaw you desire"
The English verb "to crave" is used to indicate a strong desire for something. We then thought of the pun Crave (desire) + Eat (to eat); and translating the pronunciation of the naming, “Craveit”, we get: “desire it”.
Connecting to the concept of excess seen as the imperfection of food, I wanted to play with type, interve- ning on the temples and the graces of the character; in fact the font takes on a great sense of irregulari- ty, which detaches itself from geo- metry and symmetry.
STREETFOOD
The flaw you desire
event claim
A flyer that allows you to discover the event in all its forms, each stand and each area at your complete disposal.
Attending countries
How does the event develops
a captivating and effective visual that enhances the brand's identity, reporting all the visual elements that characterize it